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@PHDTHESIS{Jaunich:50408,
      author       = {Jaunich, Arthur Oliver},
      othercontributors = {von Nitzsch, Rüdiger},
      title        = {{A}nlagestrategie {B}ehavioral {F}inance : die {B}edeutung
                      verhaltensorientierter {A}nlagestrategien in der
                      amerikanischen und deutschen {F}ondsindustrie},
      address      = {Aachen},
      publisher    = {Publikationsserver der RWTH Aachen University},
      reportid     = {RWTH-CONV-112954},
      pages        = {VI, 247 S. : graph. Darst.},
      year         = {2008},
      note         = {Aachen, Techn. Hochsch., Diss., 2008},
      abstract     = {This dissertation investigates empirically the degree of
                      implementation of Behavioral Finance theory in the
                      investment fund industry. In a first step the author
                      identifies the most prominent Behavioral Finance based
                      investment strategies according to academic literature.
                      Then, based on regression analysis, the author examines the
                      extent to which German and U.S. mutual fund managers apply
                      Behavioral Finance based investment strategies, and how
                      great the resulting success is. The findings show that,
                      while their degree of implementation remains low
                      particularly in Germany, Behavioral Finance based investment
                      strategies do, on the whole, have a positive impact on fund
                      performance. The established financial theory builds on
                      efficient markets and rational behavior of market
                      participants. It further postulates that stock prices
                      immediately as well as comprehensively incorporate all
                      available information, and that active asset management
                      cannot sustainably generate positive excess returns.
                      However, extensive empirical research shows that stock
                      prices do not always fully adjust to new relevant
                      information. The relatively recent Behavioral Finance theory
                      addresses in particular the emergence of systematic
                      distortions in asset prices, driven by emotions and
                      cognitive biases. In contrast to the established view,
                      Behavioral Finance theory builds on limited arbitrage and
                      market participants that do not always act rationally. In
                      particular over- and underreaction can cause that asset
                      prices deviate from the fundamentally justified levels in a
                      predictable manner. Hence, active investment strategies that
                      use the insights of Behavioral Finance and exploit
                      systematic market distortions should generate significant
                      excess returns. Measured by the number of pertinent research
                      projects the most important behavioral investment strategies
                      are the momentum, contrarian, and earnings surprise
                      strategies, whose justification is usually directly and
                      almost exclusively associated with the bounded rationality
                      of human decision behavior. On the other hand, the author
                      also includes in the investigations the classic style
                      strategies size and value, even though there is controversy
                      in the pertinent literature as to whether the profitability
                      of these strategies might not also be explicable as
                      justified risk premium in an efficient market setting with
                      rational market participants. The author calculates
                      historical returns for each strategy over the test period
                      1/1990 to 12/2005. The results show that several strategies
                      generate significant excess returns if applied to the US and
                      German stock market. However, the volatility of strategy
                      returns over time points out that the underlying market
                      inefficiencies are by far not as systematic and predictable
                      as the Behavioral Finance theory suggests. Applying multiple
                      linear regression analysis the author measures the degree of
                      implementation of different sets of behavioral and style
                      strategies within the US and German fund industry. The
                      sample of investigated funds comprises in total 2,778 US
                      American and 111 German actively managed equity funds with a
                      local investment focus. The empirical analysis shows the
                      following results: A small group of US American funds, so
                      called Behavioral Finance funds, explicitly refers to
                      Behavioral Finance in the external communication. As a
                      matter of fact some of these funds apply behavioral
                      investment strategies and generate positive excess returns.
                      Prominent examples are the Fuller $\&$ Thaler funds that are
                      grounded in the academic field of Behavioral Finance.
                      Although behavioral strategies represent only a fraction of
                      the overall investment strategy of these funds, results
                      support a positive correlation between degree of
                      implementation of the strategies and fund performance. Thus,
                      applying behavioral as well as style strategies pays out for
                      the managers of (and investors in) selective Behavioral
                      Finance funds. Whereas also the results for the other US
                      funds indicate a certain degree of implementation of style
                      strategies and selective use of behavioral strategies, the
                      German funds analyzed here rarely apply these strategies.
                      The latter rather focus on replicating the overall market
                      index and do that with very limited success. Two possible
                      explanations come to mind that could explain the yet limited
                      degree of implementation of behavioral and style strategies:
                      i) transaction costs that might erase the excess return of a
                      strategy when it comes to practical implementation, and ii)
                      the attempt of fund managers to avoid dissonance that would
                      emerge from a possible negative deviation from market
                      return. Complementary analysis shows that excess returns of
                      selective investment strategies remain significant when
                      accounting for transaction costs. The possibility of
                      dissonance avoidance is not assessed in further detail, but
                      could mark a starting point for future research in this
                      field.},
      keywords     = {Anlageverhalten (SWD) / Investmentfonds (SWD) /
                      Markteffizienz (SWD)},
      cin          = {812520},
      ddc          = {330},
      cid          = {$I:(DE-82)812520_20140620$},
      typ          = {PUB:(DE-HGF)11},
      urn          = {urn:nbn:de:hbz:82-opus-25771},
      url          = {https://publications.rwth-aachen.de/record/50408},
}