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@PHDTHESIS{Mller:973844,
author = {Müller, Kai Bruno},
othercontributors = {Gries, Thomas and Piller, Frank Thomas},
title = {"{V}orgehen zur {E}ntwicklung kundenorientierter
{D}igitalisierungsangebote zur {U}nterstützung des
digitalen {W}andels in der {T}extilbranche"},
school = {Rheinisch-Westfälische Technische Hochschule Aachen},
type = {Dissertation},
address = {Aachen},
publisher = {RWTH Aachen University},
reportid = {RWTH-2023-11021},
pages = {1 Online-Ressource : Illustrationen},
year = {2023},
note = {Veröffentlicht auf dem Publikationsserver der RWTH Aachen
University; Dissertation, Rheinisch-Westfälische Technische
Hochschule Aachen, 2023},
abstract = {The German textile industry faces a range of challenges
such as skills short-ages, competition from Asia, and
complex supply chains. Digital technologies and processes
play a pivotal role in addressing these issues. However,
obstacles to digital transformation, particularly among
small and medium-sized enterprises, are prevalent.
Furthermore, existing service offerings often lack thorough
causative analysis, are heavily standardized without
customer orientation, or lack flexibility in incorporating
new information. The primary aim of this study is to
overcome the specific challenges of the Ger-man textile
industry and enhance long-term competitiveness through
targeted digital initiatives. To achieve this, a methodology
for configuring customer-oriented digital transformation
solutions is developed and validated through three practical
case studies. Firstly, digital terminology in the corporate
context and the characteristics of the textile sector are
defined. Building on this foundation, the components of
digitalization within organizations are introduced, forming
the basis for a new structure of the ITA Academy GmbH's
offerings portfolio. To ensure consistent description and
comparability of various solution formats, a template is
devised. These templates are incorporated into the framework
of the offerings, providing an over-view of the resources
required, necessary competencies, and implementation
processes. Subsequently, a methodology for configuring
customer-specific solutions is developed. This five-step
model facilitates the identification of customer
impediments, prioritization of action areas, and customer
objectives. Based on this in-formation, targeted solutions
can be selected from the framework of the developed
offerings. Finally, the methodology is validated through
three practical case studies: retro-fitting of a production
facility, strategy development including market analysis,
and the creation of a technology radar.},
cin = {419110},
ddc = {620},
cid = {$I:(DE-82)419110_20140620$},
pnm = {WS-B3.II - Short-term Production Management
(X080067-WS-B3.II) / DFG project 390621612 - EXC 2023:
Internet of Production (IoP) (390621612)},
pid = {G:(DE-82)X080067-WS-B3.II / G:(GEPRIS)390621612},
typ = {PUB:(DE-HGF)11},
doi = {10.18154/RWTH-2023-11021},
url = {https://publications.rwth-aachen.de/record/973844},
}