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Marketing Integration And Its Effects On Accountability And Performance Measurement Ability
In
Proceedings of the European Academy of Management (EURAM) Conference 2012, Rotterdam, Netherlands
2012
Einrichtungen
Dokumenttyp
Contribution to a conference proceedings
Format
print
Sprache
German
Interne Identnummern
RWTH-CONV-200752
Datensatz-ID: 207279
Beteiligte Länder
Germany
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Record created 2013-07-17, last modified 2024-07-19